Friendsure.tech provides a digital-first insurance platform that utilizes Generative AI and cloud technology to deliver tailored protection solutions for modern lifestyles in Indonesia and Malaysia. The startup enables direct-to-consumer access, corporate partnerships, and collaborations with insurers, enhancing the customer experience in an industry often perceived as complex and inaccessible.
Funding
Funding not disclosed
Founders
Product
Problem
Insurance products in Southeast Asia are often complex, not easily understood, and distributed through traditional, non-digital methods, leading to low penetration rates, especially in Indonesia. Consumers increasingly rely on digital technology and expect fast, efficient service and adequate education about insurance.
Solution
Friendsuretech offers a cloud-native platform leveraging Generative AI to simplify insurance product design and distribution, making insurance more accessible and affordable. The platform enables direct-to-consumer access, facilitates corporate partnerships, and supports collaborations with insurers to enhance the customer experience. Friendsuretech provides integrated insurance technology for transactions within partner company applications and offers an omnichannel app for partner agents, providing high commissions and fast processes. The company focuses on growth in the Southeast Asian insurance market by offering innovative and customized products.
Target Audience
Friendsuretech targets individual consumers in Indonesia and Malaysia seeking accessible and easy-to-understand insurance solutions, as well as corporate partners and insurance companies looking to enhance their digital distribution capabilities.
Features
- Cloud-native platform for digital insurance product design and distribution
- Integration of Generative AI for seamless claims processing and personalized product recommendations
- Omnichannel distribution through direct-to-consumer access, corporate partnerships, and agent networks
- Insurance marketplace to help customers find suitable insurance products
- Insurance product customization in collaboration with partner companies
- Integrated insurance options for transactions within partner company applications
- Mobile app for partner agents with features for high commissions and fast processing