Friday is a fully digital insurance platform that lets German consumers buy and manage Allianz Direct policies for cars, liability, household and travel online. The service provides instant quotes, customizable coverage, real‑time premium calculations and a 24/7 claims portal, eliminating paperwork while delivering high‑quality protection backed by Allianz.
Funding
$127.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Consumers often face lengthy, paper‑based processes and limited transparency when purchasing personal insurance such as car, liability, household or travel coverage. This makes it hard to compare prices, obtain quick quotes, and manage policies without visiting a broker or office.
Solution
Friday offers a fully digital insurance platform that lets customers purchase and manage Allianz Direct policies online. The service provides instant quotes, customizable coverage options, and a streamlined onboarding flow that eliminates paperwork. Policies are underwritten by Allianz, ensuring high‑quality protection while the digital interface handles contract creation, payment, and document storage. Customers can file claims, track status, and receive support through a 24/7 online portal, delivering a fast and transparent insurance experience.
Target Audience
Private individuals in Germany seeking affordable, high‑quality car, liability, home or travel insurance who prefer to handle the entire process online.
Features
- End‑to‑end online quote and purchase process for Kfz, private liability, household and travel insurance
- Real‑time premium calculation with up to 50 % savings compared to traditional offers
- 24/7 digital claims submission and status tracking via the personal account dashboard
- Integrated e‑VB number generation for vehicle registration and instant policy activation
- Optional add‑ons such as worldwide liability limits up to €50 million and emergency assistance for travel policies
- Secure document storage and electronic policy documents accessible anytime
- Referral program that rewards users with up to €50 per successful recommendation