The startup has developed a music application that utilizes real-time data analytics to enhance user engagement and measure listener loyalty, enabling artists to increase album sales and connect with their audience. By providing a free music experience enriched with branded content and supporting cultural initiatives, the platform addresses the financial challenges faced by artists and songwriters in the digital music landscape.
Funding
$3.2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Artists and songwriters face financial challenges in the digital music landscape due to low payout rates from ad-supported streaming platforms. It takes thousands of streams to equal a single album sale, reducing potential revenue for creators.
Solution
Free Market Music provides a platform where users can download music for free by engaging with artist-driven campaigns, such as watching sponsored videos. This model allows artists to receive full royalties, as if the music was purchased directly, because sponsors buy the music for fans. The platform aims to increase album sales and strengthen the connection between artists, sponsors, and fans.
Target Audience
The primary audience includes music listeners who want to support their favorite artists and brands looking to connect with music fans through artist-driven campaigns.
Features
- Free music downloads in exchange for user engagement with sponsored content
- Offline listening without interruptions
- Exclusive rewards, such as product discounts and early access to tickets
- Direct financial support to artists, equivalent to a full album sale, through sponsor funding
- Certifiable album sales that count towards Luminate and RIAA certifications