Fortitude Media
Fortitude Media provides an integrated platform that measures, executes, and maintains B2B brand visibility in AI-generated recommendations from engines like ChatGPT, Claude, Gemini, and Google AI Overviews. Its flagship Sentinel product tracks brand and competitor presence across buyer queries, while Forge handles content, PR, and web optimization, and Press serves as an AI-first CMS enforcing citable claims and compliance rules. The platform also powers seven AI-run operational departments starting at £115 per week, with a named human accountable for outcomes.
- Artificial Intelligence
- Marketing Technology
- Data & Analytics
- AI Agents
- Software Only
- Content & Publishing
Funding
Founders
Founder details are not available yet.
Product
Problem
When B2B buyers ask AI engines like ChatGPT, Claude, or Gemini who to use for a product or service, the engines return a shortlist of two or three names—and the deals go to those names. This shift is reshaping how purchasing decisions are made, yet most firms have no way to measure, let alone influence, where they appear in these AI-generated recommendations.
Solution
Fortitude Media provides an integrated stack that measures, executes, and maintains AI visibility for B2B brands. Its flagship product, Sentinel, tracks how the four major AI engines answer buyer questions across a category, showing exactly where a brand stands, where competitors are named, and where no one is mentioned. Forge handles the content, PR, web, and AI-optimization work needed to move those rankings, while the Web Team builds and maintains sites on Press, an AI-first CMS that enforces citable claims, source tracking, and compliance rules at edit time. The same AI infrastructure also powers seven operational departments—reception, sales, customer care, marketing, web, and reporting—that run from £115 per week with a named human accountable for outcomes, all measured through one dashboard and one score.
Target Audience
Primary customers are B2B marketing leaders and agencies in the UK, Europe, and the USA who need to measure and win AI-engine recommendations in their category, as well as regulated-sector companies that require compliance-safe AI content publishing.
Features
- Sentinel tracks brand and competitor visibility across ChatGPT, Claude, Gemini, and Google AI Overviews, per query and per engine, with longitudinal category history available from day one
- Forge executes content, PR, web, and AI-optimization work from the same dashboard, with every action tagged to the specific prompts it should shift and measured before and after
- Press, the AI-first CMS, enforces a claim registry where every citable statement has a source, an approver, and an expiry date, with AI drafting restricted to approved facts only
- Seven AI-run departments (reception, sales, care, marketing, web, analyst) plug into existing systems, start in AI Assisted mode with human approval, and report monthly on what they handled, saved, and learned
- The platform provides a ranked list of every finding with impact, effort, and cost, plus a baseline report covering buyer questions, recorded AI answers, competitor presence, and authority footprint across sixteen places
- All reporting includes a source for every figure, with the rule that if a number cannot be sourced, it does not go in the report