Forthright provides researchers with access to a fully-managed, US-based online panel of vetted survey respondents. Their platform supports diverse study designs, delivering reliable, representative samples for confident data collection.
Funding
Funding not disclosed
Founders
Product
Problem
Researchers often face challenges in obtaining reliable and representative survey data due to issues with panel quality, respondent engagement, and the complexities of managing the sampling process. Traditional methods can be time-consuming, expensive, and may not always yield the desired level of data accuracy or representativeness.
Solution
Forthright Access provides a fully-managed, research-grade online panel and platform designed to streamline the survey research process and ensure high-quality data collection. The platform offers access to a 100% US-based panel of vetted and verified respondents, ensuring reliable and representative samples for diverse study designs. Forthright Access handles all aspects of the sampling process, from defining the target audience to launching the project and monitoring data collection, allowing researchers to focus on analysis and insights. The platform also offers various add-on services, including survey programming, data processing, and advanced analytics, to further support research needs.
Target Audience
Forthright Access serves academic researchers, market research firms, small business owners, and other professionals who require reliable and representative survey data for their research projects.
Features
- Access to a fully-managed, 100% US-based online panel of vetted and verified respondents
- Streamlined project setup with a simple project starter for defining audience and project goals
- Real-time dashboard for monitoring field progress and project manager updates
- Support for custom demographic goals and sample balancing
- Survey programming and hosting services with online data analysis portal
- Comprehensive cross-tabulations and standard analysis and reporting services
- Option to connect respondents to surveys hosted on external platforms like Qualtrics and SurveyMonkey
- API available for programmatic access