Amy Vale
Founder
For The Cubs
For The Cubs offers science-backed sensory tools designed for adult nervous system regulation and rest. Their curated selection of weighted items, aromatherapy, and sound machines provides tangible support for managing anxiety, stress, and overstimulation.
Updated 7 months ago
Funding
Raised to date
$25KRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Funding rounds are not available yet.
Founders
Product
Problem
Individuals experiencing anxiety, ADHD, and stress often struggle with nervous system dysregulation, leading to difficulties with rest and emotional management. Existing support tools are frequently perceived as juvenile or insufficient for adult needs, creating a gap in accessible, appropriate coping mechanisms.
Solution
For The Cubs provides a curated selection of science-backed sensory tools designed to promote nervous system regulation and facilitate rest for adults. Their product line, including weighted items, aromatherapy diffusers, and sound machines, offers tangible support for managing moments of anxiety, stress, and overstimulation. These tools are engineered to provide calming input, helping users transition from a state of heightened arousal to one of equilibrium. By integrating these products into daily routines, individuals can cultivate a greater sense of peace and improve their capacity for rest and emotional resilience.
Target Audience
The primary customers are adults experiencing anxiety, ADHD, stress, or burnout who are seeking practical, discreet, and effective tools for nervous system regulation and improved rest.
Features
- Weighted comfort items (e.g., bears, pillows) providing deep pressure stimulation to encourage relaxation and a sense of safety.
- Aromatherapy diffusers utilizing essential oils to create calming olfactory cues, reinforcing signals of safety to the brain.
- Sound machines offering curated audio environments to mask distracting stimuli and support a regulated state.
- Products designed with aesthetic appeal to integrate seamlessly into adult living spaces, avoiding juvenile aesthetics.
- Focus on science-backed principles of nervous system regulation, including polyvagal theory and somatic experiencing.