FormVue provides an AI‑driven video intake platform that lets home‑service customers record and submit a short walkthrough of their project via a link, enabling contractors to automatically extract project details, score lead quality, and route leads based on custom rules. Integrated with over 140 CRM and workflow tools, the system automates notifications, scope suggestions, and quoting workflows, helping contractors qualify leads remotely, reduce unnecessary site visits, and close more jobs.
Funding
Funding not disclosed
Founders
Product
Problem
Home service contractors often waste time and money on on‑site visits for low‑quality or uncertain leads, leading to low close rates, high travel costs, and slow quoting processes.
Solution
FormVue offers an AI‑driven video intake platform that lets customers record a short walkthrough of their project on any smartphone and submit it via a simple link. The Orchestrate and Cortex AI agents automatically analyze the video, extract key project details, assess lead quality, and route submissions based on location, service type, and business rules. Integrated with over 140 CRM and workflow tools, the platform delivers real‑time lead scoring, automated notifications, and AI‑generated scope suggestions, enabling contractors to qualify leads faster, reduce unnecessary drive‑outs, and close more jobs. The system scales from solo operators to multi‑location franchises, providing role‑based permissions, secure end‑to‑end video encryption, and customizable workflows to match each business’s sales process.
Target Audience
FormVue is designed for home‑service contractors such as remodelers, roofers, landscapers, painters, and franchise operators who need to qualify leads remotely and streamline quoting.
Features
- Asynchronous video capture via a shareable link, no app download required
- AI analysis of video and audio to auto‑tag project size, area measurements, and buyer intent
- Orchestrate agents that trigger lead scoring, follow‑up alerts, and quote generation workflows
- Cortex routing engine that assigns leads by geography, service line, or custom business rules
- Integration library with 140+ CRM and field‑service platforms (e.g., HubSpot, ServiceMinder)
- Unlimited video forms, QR codes, and satellite map view with measurement tools
- Role‑based access control and end‑to‑end encryption for secure video storage
- API access and custom workflow builder for enterprise‑level automation