FormPiper provides retailers with a platform that automates consumer financing applications, allowing customers to complete a single, device‑agnostic form that auto‑fills multiple lender portals. The service includes a network of 50+ lenders, flexible submission sequencing, and a unified dashboard for real‑time reporting, with both managed and self‑service options to fit any retailer’s workflow.
Funding
Funding not disclosed
Founders
Product
Problem
Retailers often struggle with slow, error‑prone consumer financing applications that require duplicate data entry and limited lender options, leading to low financing uptake and lost sales.
Solution
FormPiper offers a platform that automates and streamlines the financing application workflow for retailers. Customers can complete a single, device‑agnostic form in‑store, online, or via text, and the data is instantly populated across multiple lender portals. The system supports a network of over 50 lenders and allows retailers to add additional lenders on request, giving full control over which financing options are presented. Retailers can choose the order in which applications are submitted, tailoring the “waterfall” to each customer’s credit profile to avoid unnecessary credit checks. A unified dashboard consolidates all financing data, providing real‑time reporting on lender performance, associate metrics, and revenue impact. Both managed services (where FormPiper handles the submission process) and self‑service options are available to match the retailer’s preferred level of involvement.
Target Audience
FormPiper is designed for retailers of all sizes—including single‑store shops, multi‑location chains, franchises, and buying groups—that offer consumer financing as part of their sales process.
Features
- Single customer‑facing form that auto‑fills multiple lender applications in seconds
- Integration with a network of 50+ lenders plus the ability to add custom lenders quickly
- Flexible submission sequencing per customer to control credit pull order and reduce unnecessary inquiries
- Managed Services option that handles end‑to‑end application submission and funding on behalf of the retailer
- Self‑managed mode with API and “Pipe” buttons for in‑house processing
- Cross‑device accessibility: applications can be completed on any device, in‑store, at‑home, or via text link
- Centralized reporting dashboard with KPIs such as financing revenue, approval rates, and associate performance
- PCI, HIPAA, and CCPA compliant data security and user verification