folk is a CRM platform that integrates with communication tools like LinkedIn, Gmail, and WhatsApp to centralize contact data. It utilizes AI Assistants to automate busy work such as contact enrichment, follow-up scheduling, and interaction summarization. This allows sales and partnership teams to manage pipelines and scale outreach while maintaining contextual communication.
Funding
$12.3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.




Founders
Product
Problem
Many customer relationship management (CRM) systems lack the flexibility to adapt to diverse business workflows, resulting in fragmented contact data, inefficient outreach, and missed opportunities. Teams struggle to maintain a centralized view of interactions across various channels, hindering collaboration and effective relationship management.
Solution
Folk offers a customizable CRM platform designed to centralize contact management, streamline outreach, and enhance team collaboration. The platform allows users to consolidate contact information, synchronize email and calendar interactions, and create custom pipeline views tailored to specific use cases such as sales, recruiting, and partnerships. By providing workspace templates, automated follow-up tools, and AI-powered personalization, Folk enables users to efficiently manage relationships, track progress, and ensure timely engagement with key contacts.
Target Audience
Folk is designed for sales teams, recruiting agencies, consulting firms, and other businesses that require a flexible CRM to manage relationships, track interactions, and streamline outreach efforts.
Features
- Customizable pipeline views for tracking deals, projects, and other key processes
- Email and calendar synchronization for automatic logging of interactions
- AI-powered variable generation for personalized outreach messaging
- Social media prospecting via the FolkX Chrome extension
- Team collaboration features including shared groups, interaction history, and taggable reminders
- Customizable dashboards for sales funnel analysis and business insights
- Integration with 6000+ tools via Zapier and Make for workflow automation
- Conversation templates for LinkedIn and Gmail to streamline communication