Flyby transforms delivery bikes into cloud-enabled digital billboards, integrating last mile delivery with mobile digital out-of-home advertising. This approach enhances fleet utilization and generates additional revenue for delivery companies while providing advertisers with geo-targeted advertising opportunities.
Funding
Funding not disclosed
Founders
Product
Problem
Last-mile delivery companies face challenges in maximizing fleet utilization and generating revenue, as delivery bikes are often idle for a significant portion of their shifts. Traditional out-of-home advertising methods lack the granular geo-targeting capabilities needed to reach specific customer segments effectively.
Solution
Flyby transforms delivery bikes into mobile digital billboards, creating a new paradigm called mobile digital out-of-home (OOH) advertising. By integrating cloud-enabled digital displays onto delivery vehicles, Flyby enables last-mile delivery companies to unlock additional revenue streams from their existing assets. The platform offers advertisers geo-located, granular advertising opportunities, allowing for targeted campaigns based on real-time location data. Flyby's patented smart delivery box manages drivers, deliveries, and advertising content, providing a comprehensive solution for both fleet providers and advertisers. This approach improves fleet utilization for delivery companies while offering advertisers a unique and effective advertising channel.
Target Audience
Flyby targets last-mile delivery companies seeking to increase revenue and improve fleet utilization, as well as advertisers looking for innovative and geo-targeted OOH advertising solutions.
Features
- Patented smart delivery box designed in Germany to manage drivers, deliveries, and advertising content
- Cloud-enabled digital billboards integrated onto delivery bikes
- Real-time tracking of all assets via a state-of-the-art dashboard
- Geo-targeted advertising capabilities for precise campaign delivery
- UV sanitization technology for ensuring safe deliveries