Tim Armstrong
CEO
Flowcode
Flowcode provides a QR code solution that generates mobile-optimized landing pages and captures first-party data to enhance offline customer engagement. This technology enables brands to convert real-world interactions into measurable online actions, improving customer acquisition and retention rates.
- Advertising Technology
- Data & Analytics
- Software Only
Updated 6 months ago
Funding
Raised to date
$30MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Funding rounds are not available yet.
Founders
Tim Armstrong
Founder
Product
Problem
Traditional marketing channels struggle to bridge the gap between offline interactions and online conversions, making it difficult to measure the impact of real-world campaigns and capture first-party customer data. This disconnect limits the ability to personalize customer experiences and optimize marketing spend based on tangible results.
Solution
Flowcode provides a platform that connects offline audiences to online experiences through enhanced QR code technology and mobile-optimized landing pages. By scanning Flowcodes placed on physical materials, advertisements, or even TV screens, users are directed to tailored digital content, enabling brands to convert real-world intent into measurable online actions. The platform captures first-party data, tracks geolocation, and integrates with CRM systems, allowing businesses to build richer customer profiles and retarget effectively. Flowcode's dynamic QR codes and analytics dashboards provide insights into campaign performance, enabling marketers to attribute success, optimize placements, and improve customer acquisition and retention rates.
Target Audience
Flowcode primarily targets marketing teams and brands looking to enhance customer engagement, capture first-party data, and measure the ROI of their offline marketing efforts.
Features
- Dynamic QR codes that can be updated with new content or URLs without changing the physical code
- Mobile-optimized landing page builder for creating branded experiences tailored to specific campaigns
- FlowID technology for capturing first-party data and tracking customer interactions across online and offline channels
- Geo-analytics to measure the performance of QR code placements in different locations
- Integration with CRM, email marketing, and analytics platforms for seamless data transfer and retargeting
- Brand kit feature for automatically applying brand guidelines to QR codes and landing pages
- Custom design services for creating visually appealing QR codes for print, digital, and TV
- API access for integrating Flowcode functionality into existing marketing automation workflows