This Sao Paulo-based startup provides a marketplace platform for distributed generation, connecting micro-generation plants directly to end customers. By facilitating access to renewable energy sources, the company enables users to lower their electricity costs while promoting sustainable energy consumption.
Funding
$27.7M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many residential and commercial consumers lack access to renewable energy sources and are subject to fluctuating electricity costs influenced by tariffs and other external factors. Traditional solar panel installations require significant upfront investment, space, and ongoing maintenance, creating barriers to entry for many potential users.
Solution
Flora Energia provides a marketplace platform that connects consumers with distributed generation plants, enabling access to clean energy without requiring on-site installations or capital expenditures. Through partnerships with renewable energy generators, Flora Energia secures energy credits that are allocated to customer accounts, reducing their monthly electricity bills. Customers receive two invoices: one from the traditional distributor reflecting reduced consumption charges, and another from Flora Energia for the renewable energy credits provided. Flora Energia ensures that the combined cost of both invoices is less than the customer's original electricity bill.
Target Audience
Flora Energia targets residential and commercial consumers connected to low-voltage distribution networks in regions served by CPFL Paulista, CPFL Piratininga, Energisa Sul Sudeste, Elektro, Cemig, Enel (RJ and SP), and Light.
Features
- Access to renewable energy sources including solar, hydro, and biogas
- Discounted electricity bills, with savings ranging from 10% to 25%
- Management of the Sistema de Compensação de Energia Elétrica (SCEE) and distributor relationships
- Digital platform for monitoring energy consumption and environmental impact
- Customer support via WhatsApp and email
- Flexible payment options including PIX, Boleto, or Credit Card
- No long-term contract commitments