Flaunt is a loyalty platform designed for Shopify that utilizes AI-driven analytics to create customized loyalty programs, reducing reliance on discounts and driving incremental sales. By offering hands-on management and strategic consulting, Flaunt helps e-commerce brands enhance customer retention and profitability through tailored engagement strategies.
Funding
$1.8M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
HAFounders
Product
Problem
E-commerce businesses often struggle with customer retention, relying heavily on discounts that erode profit margins and fail to build lasting loyalty. Many loyalty programs are generic, failing to address specific customer behaviors or provide personalized experiences that drive incremental engagement and advocacy.
Solution
Flaunt provides a loyalty and retention platform for Shopify stores, leveraging AI-driven analytics and hands-on management to create customized loyalty programs. The platform focuses on shifting away from reliance on discounts by creating programs designed to boost customer lifetime value (LTV) and generate incremental engagement. Flaunt acts as an AI-enabled loyalty team, managing program setup, ongoing optimization, and customer experience support. The platform offers strategic consulting with monthly sessions providing actionable solutions based on data-driven insights.
Target Audience
Flaunt targets e-commerce businesses using Shopify who are looking to improve customer retention, increase customer lifetime value, and reduce reliance on discounting.
Features
- AI-driven analytics to track and recommend ideas to drive KPIs
- Automated generation of campaign briefs
- Integration with 20+ apps for campaign and flow building
- Real-time updates on churn, lifetime value, and other key metrics
- AI-generated retention strategies prioritized by level of effort and impact
- Gamified loyalty and referral platform with points-based reward system and tiered loyalty levels
- Customizable challenges and limited-time offers
- Integration support for Shopify, Klaviyo, Skio, Yotpo, Gorgias, Okendo, Recharge, Attentive