Fiydaa offers a digital gold investment platform that allows users to invest in 99.9% pure gold through systematic investment plans (SIPs) with no lock-in period, providing estimated returns of up to 32%. The app simplifies wealth building by enabling users to invest spare change while enhancing their financial literacy.
Funding
$500K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many individuals in India lack easy access to secure and diversified investment options, particularly in gold, often facing challenges with purity, storage, and liquidity. Traditional methods of gold investment can be cumbersome, involving physical purchases and concerns about safety and authentication.
Solution
Fiydaa provides a digital platform for investing in 24K 99.9% pure digital gold, offering a convenient and secure way to build wealth. Users can invest in gold through lump-sum purchases or systematic investment plans (SIPs), starting with amounts as low as ₹5, without any lock-in periods or hidden charges. Fiydaa also offers a unique gold leasing feature, "Fiydaa X", enabling users to earn extra returns by leasing their digital gold. The platform partners with Augmont for secure storage and authentication of the gold.
Target Audience
Fiydaa primarily targets individuals in India, regardless of age or income, who are looking for accessible, secure, and diversified investment options in digital gold.
Features
- Digital gold investments starting from ₹5
- SIP options for regular, automated investments in gold
- Gold leasing feature (Fiydaa X) to earn additional returns on gold holdings
- 24K 99.9% pure gold, hallmarked and backed by Augmont
- Secure vault storage with monitoring to ensure the safety of gold assets
- No lock-in periods, allowing easy withdrawals without charges
- Real-time tracking of gold prices and investment performance
- Referral program to earn rewards by inviting friends