First Touch is an AI-powered research and outreach platform that aggregates real-time intent signals from various sources to enable sales representatives to create personalized outreach throughout the customer journey. By streamlining prospect research and automating outreach processes, First Touch enhances sales efficiency, resulting in increased meetings booked and significant time savings for users.
Funding
$3M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Sales representatives spend excessive time on prospect research, sifting through multiple sources to gather relevant information for personalized outreach. This inefficient process reduces the time available for direct engagement and limits the ability to create meaningful connections with potential customers. Static, generic email templates further hinder effective communication and relationship building.
Solution
First Touch is an AI-powered sales intelligence platform designed to streamline prospect research and enhance outreach personalization. The platform aggregates real-time intent signals from diverse sources, providing sales representatives with a comprehensive view of prospects' backgrounds, challenges, and interests. By centralizing key insights such as funding data, company news, hiring updates, technology spend, social posts, and industry trends, First Touch eliminates the need for extensive manual research. The platform also transforms static email templates into dynamic, AI-driven prompts, enabling users to craft personalized messages that resonate with each prospect. First Touch integrates seamlessly into existing sales workflows, enhancing efficiency and fostering more authentic connections.
Target Audience
The primary target audience includes sales representatives, business development representatives, and account executives who seek to improve prospecting efficiency and personalize outreach efforts.
Features
- AI-powered research engine that aggregates real-time intent signals from across the web
- Comprehensive prospect overview, including funding data, company background, hiring updates, recent news, and technology spend
- Dynamic email template enhancement using AI to generate personalized outreach
- Integration with existing sales workflows through a Chrome extension
- Real-time insights into prospect challenges, industry trends, and social media activity
- Automated outreach capabilities for less critical accounts, freeing up time for high-value prospects
- Data accuracy and relevance through sourcing from reliable and up-to-date databases
- Compatibility with Outreach, Salesloft, HubSpot, and Salesforce (no direct integrations needed)