Firstly is a social impact platform that enables organizations to launch and manage mentorship and coaching programs through automated SMS communication, facilitating participant engagement and retention. The platform streamlines program administration and impact measurement, allowing users to efficiently track outcomes and optimize their initiatives without the complexity of traditional management tools.
Funding
Funding not disclosed

Founders
Product
Problem
Many organizations struggle to efficiently manage and track the impact of their mentorship, coaching, and educational programs due to reliance on manual processes and generic project management tools. This leads to administrative overhead, difficulty in engaging participants, and challenges in demonstrating program effectiveness to stakeholders.
Solution
Firstly provides a social impact platform that enables organizations to launch, manage, and measure the impact of their programs through automated SMS communication and a centralized online hub. The platform streamlines program administration by automating participant onboarding, scheduling, and reminders. It also facilitates engagement through interactive text message conversations, surveys, and personalized content delivery. Impact measurement is simplified with hassle-free surveys and easy-to-share reports, allowing organizations to visualize results and demonstrate program value to stakeholders.
Target Audience
Firstly targets organizations running social impact programs, including educational institutions, non-profits, and companies with mentorship or coaching initiatives.
Features
- Automated SMS communication for program announcements, reminders, and personalized content delivery
- Customizable program templates for mentorship, coaching, courses, and community initiatives
- Mobile-first design for accessibility and high engagement rates
- Integrated survey tools for collecting participant feedback and measuring program outcomes
- Real-time analytics dashboard for visualizing program progress and impact
- Centralized online portal for content management and activity tracking
- Participant matching algorithm for peer mentorship programs
- Automated onboarding workflows to simplify program enrollment