Finmagix
Finmagix is an AI-powered do-it-yourself financial planning platform designed for people who don't have six-figure portfolios. It offers 12 structured modules covering everything from retirement and taxes to college funding and estate basics, with no asset minimum and no advisor required. The platform is grounded in CFP and CFA planning principles and provides transparent, plain-language analyses that show the work behind each recommendation.
- Financial Technology
- Artificial Intelligence
- Data & Analytics
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Most financial advice is built for wealthy individuals, often requiring six-figure investable assets to access a human advisor. Those below that threshold are left with budgeting apps that lecture, disconnected calculators, and commission-driven product pitches, leaving many working adults, parents, and late starters to navigate complex financial decisions without structured guidance.
Solution
Finmagix brings professional-grade planning frameworks to everyone, using AI-powered insight across twelve modules that cover the full scope of financial life. Each module produces a real analysis that shows the work — what was examined, what was assumed, what options exist, and what each option trades off. The platform is grounded in CFP Board and CFA Institute planning principles, providing plain-language education rather than directives, with users always retaining control over their decisions. Finmagix meets users at any life stage and keeps up as circumstances change, with no asset minimum and no advisor to hire.
Target Audience
Primary customers are working adults, parents, caregivers, late starters, and the financially avoidant who have been overlooked by traditional advisory services, along with anyone seeking structured financial planning without a large portfolio. Banks and employers can also offer Finmagix to their customers and employees through white-label integration.
Features
- Twelve structured modules: Financial Health Checkup, Financial Stress Test, Tax Efficiency, Debt Strategy, Protection Review, Social Security, College Funding, FIRE Planning, Retirement Planning, Longevity Planning, Estate Basics, and Investment Frameworks
- Patent-pending AI technology inspired by CFP and CFA planning principles, delivering advice without the $250,000 minimum
- Free to start with no bank connection required, lowering the barrier to getting professional-grade guidance
- Static and transparent tiers (Free, Recommended, Pro) with the same modules for every user and no hidden gates
- Each analysis explains assumptions, options, and trade-offs, treating users as capable adults who make their own final choices
- White-label branding, SSO, and aggregate engagement reporting for banks and employers to offer through their apps or benefits portals