Faume provides a white label technology and logistics platform that enables retail and luxury brands to efficiently manage their second-hand product lines through AI-powered pricing and streamlined inventory management. This solution addresses the complexities of fulfillment and operational control in the growing resale market, facilitating profitable and sustainable growth for brands.
Funding
$9.4M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.

Founders
Product
Problem
Retail and luxury brands face operational complexities in managing second-hand product lines, including pricing, inventory management, and fulfillment. These challenges hinder their ability to efficiently participate in the growing resale market and capitalize on the increasing demand for sustainable fashion.
Solution
Faume provides a white-label technology and logistics platform designed to enable retail and luxury brands to efficiently manage their second-hand product lines. The platform offers AI-powered pricing to optimize resale values and a streamlined warehouse management system to simplify logistics. Faume's solution integrates with existing brand channels through a seamless CMS, enhancing the customer experience with high-quality assets and enriched product descriptions. The platform also includes trade-in solutions to boost website traffic and in-store visits, along with AI-powered catalog management to categorize and standardize product listings across strategic channels.
Target Audience
Faume primarily serves retail and luxury brands looking to efficiently manage and scale their second-hand product lines while maintaining brand control and enhancing customer engagement.
Features
- White-label CMS integration for a branded customer experience
- AI-powered dynamic pricing to maximize profits on resale items
- Trade-in solutions to enhance customer understanding and re-engagement
- AI-powered catalog management to streamline inventory and amplify reach
- Warehouse Management System (WMS) to simplify logistics processes
- Faume Connectors for seamless integration with existing software like Salesforce and Shopify
- Retail Solution to expand in-store sales with direct connection to inventory
- Activation Solution to manage sales across multiple marketplaces