Fanzeal
Fanzeal provides a white-label digital platform that lets sports organizations, primarily football federations and clubs, build their own branded fan apps with integrated loyalty, rewards, and engagement tools. The platform includes Connect, a community module for members and sponsors to network, and Gamehub, an SDK for integrating games into existing apps. Fanzeal has signed partnerships with the Bulgarian Football Union and the Macedonian Football Federation.
- Sports Technology
- Marketing Technology
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Sports organizations struggle to maintain direct, meaningful engagement with their fanbases, often relying on fragmented third-party tools that limit brand control and data ownership. Traditional fan engagement approaches lack integrated loyalty, rewards, and community-building capabilities, making it difficult to create sustained value from fan relationships.
Solution
Fanzeal provides a comprehensive digital platform that enables sports organizations to build their own branded fan apps with integrated loyalty, rewards, and engagement programs. The platform includes Connect, a dedicated community module that gives members, partners, and sponsors a single space to meet, communicate, and build relationships through events, news, and networking tools. For gamified engagement, Fanzeal offers Gamehub, which allows organizations to integrate games into existing digital products via an SDK or create original games from templates or custom code. The platform is designed to be launched as a standalone app or integrated into existing applications, giving organizations full control over their fan experience.
Target Audience
Primary customers are football federations and clubs seeking to strengthen fan relationships through branded digital experiences, including national federations such as the Bulgarian Football Union and the Macedonian Football Federation.
Features
- White-label mobile application platform specifically designed for football federations and clubs
- Connect module providing a dedicated community space for members, partners, and sponsors to network, communicate, and participate in events
- Gamehub SDK that enables integration of games into existing apps without building a game engine, with support for custom game creation from templates or direct git deployment
- Built-in tools for players, scores, live sessions, and webhooks to connect fan engagement with existing reward systems
- Flexible deployment options allowing launch as a standalone community app or integration into existing applications