Family First
Family First provides a global caregiving benefit that pairs employees with certified Care Experts who actively manage care needs, from everyday tasks to unexpected challenges. The company's Care Hub technology organizes care activities, facilitates family collaboration, and connects employees to local resources, helping workers stay present and productive. The service covers multiple care domains including aging, cancer, mental health, fertility, childcare, and end-of-life care.
- Healthcare Technology
- HR Technology
- Digital Health
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Caregiving responsibilities often remain hidden in workplace data, surfacing instead as unplanned leave, rising medical claims, lost productivity, and turnover. With 73% of employees acting as caregivers, employers face significant financial and operational strain from a workforce struggling to balance work and care duties.
Solution
Family First provides a global caregiving benefit that pairs each employee with a certified Care Expert who actively manages care needs rather than merely offering guidance. Care Experts come from clinical backgrounds and handle everyday tasks and unexpected challenges, staying engaged with employees over time to reduce their burden. The company's Care Hub technology organizes care activities, facilitates family collaboration, and connects employees to local resources. This combination of hands-on expert support and digital tools helps employees remain present and productive at work while improving overall workforce resilience.
Target Audience
Primary customers are employers ranging from small businesses to global enterprises, as well as health plans seeking to support working caregivers and reduce care-related productivity losses.
Features
- Certified Care Experts with clinical backgrounds who actively perform care work rather than just advising
- Care Hub technology providing document storage, health history tracking, medication management, and provider contacts
- Calendar and scheduling tools for care planning and family coordination
- Expert-curated content, self-assessments, and a searchable database of community resources
- Support across multiple domains including aging, cancer, chronic illness, mental health, fertility, childcare, veterans, and end-of-life care
- Proprietary Caregiving Risk Index (CRI) measuring burnout risk from 0 to 100 using self- and expert-led assessments
- Quarterly reporting and engagement materials for employers to track program adoption and impact