Extend provides an AI‑driven post‑purchase platform that unifies shopper intelligence, dynamic return and exchange policies, product and shipping protection, and automated claim handling. By analyzing over 30 shopper data points, the system personalizes perks, warranties, and policy rules in real time, helping online merchants reduce fraud, lower return costs, and increase margin while boosting customer loyalty.
Funding
$341.4M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Retailers often face high costs and operational complexity from returns, shipping losses, product failures, and fraud, while lacking the data needed to personalize shopper experiences and protect margins.
Solution
Extend offers a unified, AI‑driven post‑purchase platform that combines shopper intelligence, dynamic return and exchange policies, product and shipping protection, and automated claim handling. By analyzing detailed shopper signals—such as purchase history, claim frequency, fraud risk, and payment methods—the system segments customers and applies individualized perks, warranties, and policy rules in real time. Integrated with major commerce platforms, the solution automates claim resolution, detects abusive behavior, and provides merchants with actionable dashboards to optimize margins and boost loyalty.
Target Audience
Extend serves online merchants and brands—particularly those on Shopify, BigCommerce, and similar e‑commerce platforms—who need to manage post‑purchase risk, improve customer loyalty, and increase margin on high‑volume retail categories.
Features
- AI‑powered shopper intelligence that scores customers on risk, value, and behavior using over 30 data points (e.g., return history, fraud risk, purchase frequency)
- Dynamic, behavior‑based return and exchange policies that reward high‑value shoppers and add friction for abusers
- Embedded product protection plans and extended warranties that generate incremental revenue at checkout
- Shipping protection with loss, damage, and theft coverage, plus real‑time order tracking and automated claim routing
- Automated claim workflow with photo validation, identity verification, and AI fraud detection to reduce manual effort
- Seamless integration via APIs and native plugins for Shopify, BigCommerce, and other e‑commerce platforms
- Merchant dashboard offering real‑time analytics, policy configuration, and customizable alerts