Exordi
Exordi is a global marketplace connecting brands and agencies with a curated network of over 300 vetted photographers and filmmakers who are matched based on genuine subject-matter passion and geographic location. Clients submit a single brief, and the platform manages the entire production workflow—matching, collaboration, approvals, delivery, and payment—resulting in finished, paid-for content. The platform reports 80% faster campaigns and 30% lower production costs, with clients including Microsoft, Hilton, and American Express.
- Creator / Creative Economy
- Commerce & Shopping
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Brands and agencies struggle to find reliable content creators who are genuinely embedded in the subject matter and located in the right place, often resorting to influencers with superficial engagement or expensive, logistically complex production crews. Coordinating briefs, approvals, and payments across multiple markets and creators is fragmented and time-consuming.
Solution
Exordi provides a global platform with a curated network of over 300 vetted creators, organized by the passion they authentically live rather than just the camera they own. Clients submit a single brief covering any market, and Exordi matches them with pre-vetted creators who are already in the desired location and deeply passionate about the subject. The platform handles the entire production workflow—matching, collaboration, file sharing, review, approval, delivery, and payment—so a single brief results in finished, paid-for content. Clients can also run productions with their own existing creators through the platform. This approach has been used by brands including Microsoft, Hilton, American Express, and Guinness, as well as agencies like VaynerMedia and Whalar.
Target Audience
Primary customers are global brands and marketing agencies needing authentic, location-specific visual content across multiple markets, including companies like Microsoft, Hilton, American Express, and agencies such as VaynerMedia and Whalar.
Features
- Curated network of 300+ vetted creators, matched based on genuine subject-matter passion and geographic location
- Single-brief workflow covering any market, eliminating the need for multiple local vendor negotiations
- Built-in production management tools for chat, file sharing, review cuts, and approvals in one place
- Integrated delivery and payment system that pays creators through the platform upon approval
- Coverage across multiple creative categories including hospitality/travel, running/sport, outdoor/adventure, automotive, food/drink, tech, beauty/wellness, and fashion
- Ability to run productions with a client's own existing creator roster through the platform
- Creators can invite their own clients onto the platform to manage briefs, files, and approvals and get paid on delivery