Evergrade | Everlastly
Evergrade utilizes a proprietary algorithm to calculate an Eco-Superscore for consumer products based on five sustainability indicators, including carbon footprint and predicted durability. This rating system enables consumers to easily compare the environmental impact of products, addressing the challenge of transparency in sustainable purchasing decisions.
- Data & Analytics
- Clean Technology
- Commerce & Shopping
- Software Only
Funding
Founders
Product
Problem
Consumers lack clear, standardized information on the environmental impact of products, making it difficult to make informed, sustainable purchasing decisions. Existing labeling is often inconsistent or incomplete, hindering consumers' ability to compare the environmental footprint of different products.
Solution
Evergrade offers a sustainability rating system for consumer products, providing an "Eco-Superscore" based on five key environmental indicators. The algorithm assesses carbon footprint, predicted durability, circularity, certifications, and packaging to generate a comprehensive score. This score is presented on an intuitive color scale, enabling consumers to easily compare products within a category and identify more sustainable options. By aggregating and analyzing complex environmental data, Evergrade simplifies the process of evaluating product sustainability.
Target Audience
The primary audience includes environmentally conscious consumers seeking to make informed purchasing decisions, as well as retailers looking to highlight sustainable product options.
Features
- Eco-Superscore calculated from carbon footprint (50% weighting), predicted durability (40%), circularity (10%), certifications, and packaging.
- Carbon footprint assessment considers cradle-to-gate greenhouse gas emissions, using GHG Protocol-approved lifecycle inventories.
- Predicted durability analysis evaluates material lifespan, tensile strength, manufacturer warranties, and real-world product performance.
- Circularity scoring rewards the use of recycled content, readily recyclable materials, compostable materials, and take-back programs.
- Certification assessment incorporates third-party energy and ecological certifications, verified for credibility and relevance.
- Packaging evaluation considers recycled content, compostable materials, sustainably-harvested virgin materials, and efficient shipping practices.
- Color-coded scale (red, yellow, green) indicates a product's relative sustainability compared to alternatives in its category.