Eventiqs
Eventiqs provides applied intelligence that helps businesses turn event and trade show data into actionable decisions. The platform focuses on improving lead quality assessment, enabling teams to identify high-value prospects and prioritize follow-up efforts for better ROI. It combines data-driven analytics with frameworks like BANT to streamline the qualification process.
- Artificial Intelligence
- Data & Analytics
- Events
- Software Only
Funding
Founders
Product
Problem
Trade shows represent a significant investment, yet measuring success based solely on lead count is misleading. Many exhibitors struggle to distinguish high-quality prospects—those with genuine interest, decision-making authority, and budget—from casual booth visitors, leading to wasted time, resources, and missed revenue opportunities.
Solution
Eventiqs delivers applied intelligence that transforms raw event data into clear, actionable decisions. The platform helps exhibitors evaluate and prioritize leads by focusing on quality indicators such as engagement level, alignment with the ideal customer profile, and purchase intent. By integrating structured qualification frameworks like BANT (Budget, Authority, Need, Timeline), Eventiqs enables sales teams to identify the most promising prospects and act on them quickly. This approach shortens sales cycles, reduces acquisition costs, and improves overall trade show ROI by ensuring follow-up efforts are directed toward leads most likely to convert.
Target Audience
Primary customers are marketing and sales teams at B2B companies that regularly exhibit at trade shows and industry events and need to maximize the return on their event investments.
Features
- Lead scoring models that assess prospects against ideal customer profile criteria, including industry, company size, and decision-making authority
- Integration of BANT-based qualification frameworks to systematically evaluate budget, authority, need, and timeline
- Analytics dashboards that track lead quality metrics and conversion patterns across events
- Prioritization tools that flag high-value leads for immediate follow-up within the critical 24–48 hour window
- Data-driven insights that compare team performance against benchmarks like Marketing Qualified Lead (MQL) generation rates