Provides a card-linked offers (CLO) platform that uses anonymized transaction data to deliver personalized cashback rewards through online banking channels. This system helps banks, fintechs, and retailers increase customer engagement, acquire new clients, and drive higher transaction volumes by offering relevant, real-time incentives for both online and in-store purchases.
Funding
$2.4M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
FVHHNPAFounders
Product
Problem
Banks and retailers struggle to build lasting customer loyalty and acquire new customers due to a lack of personalized and engaging reward systems integrated within the online banking experience. Traditional marketing methods often fail to deliver relevant offers to consumers at the right time and place, resulting in low engagement and missed opportunities for increased transaction volumes.
Solution
Etvas provides a card-linked offers (CLO) platform that enables banks, FinTechs, and retailers to deliver personalized cashback rewards to customers directly through their existing online banking channels. By leveraging anonymized transaction data, Etvas matches consumers with relevant brands and offers cashback incentives for both online and in-store purchases. This system allows financial institutions to strengthen customer relationships, increase customer engagement, and drive higher transaction volumes, while retailers can acquire new customers and boost sales through targeted, real-time incentives.
Target Audience
The primary target audience includes banks, FinTech companies, financial service providers seeking to enhance customer loyalty and drive transaction volume, as well as retailers and brands aiming to acquire new customers and boost sales through targeted marketing.
Features
- Anonymized transaction data analysis to identify customer preferences and match them with relevant offers.
- Integration with online banking applications to deliver cashback offers directly to customers.
- Cashback rewards for both online and POS purchases.
- Real-time incentive delivery to maximize customer engagement.
- Tools for banks and FinTechs to strengthen customer loyalty and increase transaction volumes.
- Marketing channel for retailers to address new customer segments with relevant offers.
- Customer Success Manager support and 24/7 technical support.
- GDPR compliance to ensure data security and privacy.