The platform aggregates data from CRMs, marketing automation, ad networks and intent providers into a single, real‑time account view. It normalizes and enriches this data, applies AI‑driven scoring to rank accounts, and automates multi‑channel outreach sequences with alerts and analytics dashboards. Integrations include pre‑built connectors, API, and SSO for secure enterprise deployment.
Funding
$22M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
NVFounders
Product
Problem
B2B sales and marketing teams often work with disparate systems—CRMs, marketing automation, ad platforms, and intent data sources—resulting in fragmented account visibility and inefficient prioritization of outreach efforts. This data silos hinder coordinated account‑based strategies and slow revenue growth.
Solution
The platform consolidates activity signals from all major sales and marketing tools into a single, real‑time account view. It normalizes and enriches data to generate unified account profiles, enabling teams to rank accounts based on engagement, intent, and fit. Built‑in account scoring models surface high‑value prospects, while automated workflow triggers launch coordinated outreach sequences across email, phone, and digital channels. Users can monitor account activity streams, set alerts for key events, and access analytics dashboards that tie engagement metrics to pipeline outcomes. The solution also offers API and SSO integrations, allowing seamless embedding into existing tech stacks and secure enterprise access.
Target Audience
Primary users are B2B sales operations and account‑based marketing teams at mid‑market and enterprise organizations seeking a consolidated view of account activity to drive targeted outreach and pipeline acceleration.
Features
- Pre‑built connectors for leading CRMs (Salesforce, HubSpot), marketing automation platforms (Marketo, Pardot), ad networks, and intent data providers
- Unified account dashboard that aggregates touchpoints, timeline events, and enrichment data in real time
- AI‑driven scoring engine that ranks accounts by engagement, firmographic fit, and predictive revenue potential
- Drag‑and‑drop sequence builder for multi‑channel outreach (email, call, LinkedIn, display) with automated task assignment
- Real‑time activity alerts and webhook triggers for key account events (e.g., website visits, content downloads)
- Role‑based access controls and SSO (SAML, OAuth) for secure enterprise deployment
- Exportable analytics reports and KPI visualizations that map account activity to pipeline stages
- RESTful API for custom data ingestion, outbound actions, and integration with third‑party BI tools