Provides a conversational SMS marketing platform tailored for e-commerce, enabling brands to engage customers through two-way text conversations, automate workflows, and recover abandoned carts. With features like real-time attribution, behavioral triggers, and seamless integrations, it helps businesses increase conversion rates and drive measurable revenue growth.
Funding
$103M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
E-commerce businesses struggle to effectively engage customers through traditional marketing channels, leading to low conversion rates and lost revenue opportunities. Many lack the resources or expertise to implement personalized, real-time communication strategies that drive sales and build customer loyalty.
Solution
Emotive provides an SMS marketing platform designed to facilitate two-way text conversations between e-commerce brands and their customers. The platform enables businesses to automate workflows, recover abandoned carts, and deliver personalized messages based on customer behavior. Emotive's features include real-time attribution, behavioral triggers, and integrations with e-commerce platforms and marketing tools. The platform also offers TextPros, a dedicated team of SMS marketing experts, to help businesses optimize their campaigns and achieve a high return on investment.
Target Audience
Emotive primarily targets e-commerce businesses looking to improve customer engagement, increase conversion rates, and drive revenue growth through personalized SMS marketing.
Features
- Two-way SMS conversations for personalized customer engagement
- Automated workflows triggered by customer behavior (e.g., abandoned carts, viewed content)
- Real-time attribution to track the ROI of SMS marketing campaigns
- Integrations with Shopify, Magento, WooCommerce, BigCommerce, and other e-commerce platforms
- CartAI for automated abandoned cart recovery
- TextPros: A dedicated team of SMS marketing experts providing strategic guidance and support
- Emotive Pixel for improved customer identification and matching
- Flow Builder for creating conversational SMS flows
- Compliance features to ensure adherence to SMS marketing regulations
- RealLink to increase click-through rates using a custom domain