Graham
Founder & CEO
Emoov is a UK‑based online estate agency that lets homeowners and landlords list properties for sale or rent on major portals such as Rightmove, Zoopla and OnTheMarket for a fixed fee, eliminating traditional percentage‑based commissions. The platform provides essential services—including AML checks, market appraisals, professional photography, floor‑plans, video walkthroughs and a dedicated consultant—while owners retain full control over viewings and negotiations via an in‑app messaging system. Optional premium upgrades and completion‑management services are available on an à‑la‑carte basis for additional transparency and flexibility.
Raised to date
$2.4MRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.


Founder & CEO
Traditional high‑street estate agents charge percentage‑based commissions and often provide limited transparency, making the cost of selling or letting a property unpredictable and expensive for homeowners.
Emoov operates as an online estate agency that lets property owners list their homes for sale or rent across major portals such as Rightmove, Zoopla, and OnTheMarket for a fixed, upfront fee. The platform supplies essential services—including AML checks, online market appraisals, professional photography, floor‑plans, video walkthroughs, and a dedicated consultant—to guide users through viewings, offers, and completion. Sellers and landlords retain full control over viewings and negotiations via Emoov’s proprietary messaging system, while optional premium upgrades and completion management services are available on a pay‑as‑you‑go basis. All listings are published instantly, and the service eliminates hidden costs and traditional percentage‑based agency fees.
Homeowners in the UK looking to sell their property and landlords seeking to let residential units who want a cost‑effective, self‑service alternative to traditional estate agents.