Elo provides personalized nutrition solutions by analyzing individual health data, activity metrics, and biomarkers to create tailored Smart Gummies and protein products. This approach addresses nutrient deficiencies and optimizes health and performance through precise, data-driven supplementation.
Funding
$14.2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many individuals struggle to maintain optimal health due to nutrient deficiencies and the difficulty of tailoring supplement intake to their specific needs and activity levels. Generic, over-the-counter supplements often fail to address individual variations in biochemistry, lifestyle, and health goals, leading to suboptimal results.
Solution
Elo provides personalized nutrition solutions through data-driven Smart Gummies and protein products designed to address individual nutrient gaps. Users complete an assessment and can integrate data from wearables and biomarkers, which Elo's AI analyzes to recommend a precise nutrient formula. These Smart Nutrition products are delivered monthly, and the formula evolves based on ongoing data and user preferences. Users can also connect with registered dietitians via the Elo iOS app for personalized support.
Target Audience
Elo's primary customers are health-conscious individuals and athletes seeking personalized nutrition solutions to optimize their health, address nutrient deficiencies, and improve performance.
Features
- Personalized Smart Gummies with up to seven nutrient layers tailored to individual needs
- AI-powered recommendations based on health data, activity metrics, and biomarker analysis
- Sugar-free gummy formulations with a variety of flavors
- Smart Protein products designed to build muscle and improve recovery
- iOS app for managing flavors, tracking progress, and chatting with registered dietitians
- Option to integrate data from wearable devices for enhanced personalization
- Monthly delivery of freshly made-to-order Smart Nutrition products