Easy Platter
Easy Platter connects busy families with vetted personal chefs who cook meals in the client's home using groceries the client supplies from any recipe source. The service handles grocery list generation, cooking, storage, and cleanup, with pricing starting at $21 per meal and loyalty discounts up to 15% for repeat visits.
- Food Technology
- Software Only
Funding
Funding not disclosed
Founders
Founder details are not available yet.
Product
Problem
Busy families often lack the time and energy to plan, shop for, and cook healthy meals at home, leading to reliance on takeout or processed foods. Hiring a traditional personal chef is typically expensive and inflexible, limiting access to this convenience.
Solution
Easy Platter provides an in-home personal chef service that prepares meals using groceries the client supplies from any recipe source—including Google, TikTok, or cookbooks. Users enter their postal code, preferences, and family size to be matched with a chef, then receive an auto-generated grocery list that can be delivered via Instacart. The chef arrives, cooks, stores meals in the client's containers, and cleans up before leaving. Customers can book recurring schedules, rebook with one click, and swap chefs anytime, with pricing starting at $21 per meal.
Target Audience
Primary customers are busy families and households in Nova Scotia and Ontario who want fresh, home-cooked meals without the time commitment of shopping and cooking, including those seeking recurring meal solutions.
Features
- Chef matching based on dietary, lifestyle preferences, and family size
- Auto-generated grocery lists with Instacart integration for direct delivery
- Recipe flexibility from any source, including social media, cookbooks, or the Easy Platter library
- Recurring booking with adjustable frequency (e.g., bi-weekly, twice a week) and assured weekly slots
- Loyalty discounts up to 15% on repeat visits, resetting monthly
- Background-checked chefs with culinary institute training and restaurant experience
- Liability insurance coverage and secure payment with free cancellation or rescheduling