EasyKnock offered sale-leaseback solutions that allowed homeowners to convert their home equity into cash without the need to sell their property. This service provided financial liquidity to homeowners facing cash flow challenges while enabling them to remain in their homes as tenants.
Funding
$28M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
NMFounders
Product
Problem
Homeowners sometimes need immediate access to their home equity but are not ready or able to sell their homes. Traditional loans or refinancing may not be accessible or desirable options for these individuals, creating a need for alternative financial solutions.
Solution
EasyKnock provided sale-leaseback agreements that allowed homeowners to unlock the value of their homes without moving. The company purchased the homeowner's property, providing them with a lump sum of cash, and then leased the home back to the original owner. This arrangement allowed homeowners to remain in their homes as renters while gaining immediate access to their equity.
Target Audience
The primary target audience included homeowners seeking immediate access to their home equity without selling their homes, particularly those facing financial constraints or life transitions.
Features
- Sale-leaseback agreements providing immediate cash for home equity
- Flexible lease terms allowing homeowners to remain in their homes
- Property maintenance and management handled by EasyKnock