Easyfund provides a white label crowdfunding platform specifically designed for real estate, enabling developers to offer fractional sales and manage incremental investments securely. This technology allows real estate companies to attract a broader range of investors with lower entry barriers, enhancing their capital-raising capabilities.
Funding
Funding not disclosed
Founders
Product
Problem
Real estate developers often face challenges in securing funding for projects through traditional channels, limiting their ability to scale and diversify their investor base. Existing crowdfunding platforms can lack the branding and control that developers desire, forcing them to compete with other projects and share their investor data.
Solution
Easyfund provides a white-label crowdfunding platform that enables real estate developers to offer fractional ownership and manage incremental investments under their own brand. The platform allows developers to attract a broader range of investors with lower entry barriers, enhancing their capital-raising capabilities and fostering stronger investor relationships. Easyfund delivers the technological infrastructure, along with commercial and legal support, needed to facilitate fractional sales and efficiently manage increasing investment volumes. By providing a branded environment, Easyfund allows developers to maintain control over their crowdfunding process, from investor onboarding to asset management.
Target Audience
Easyfund primarily targets medium to large real estate developers and real estate companies seeking to expand their funding options and engage with a broader investor base through fractional ownership.
Features
- Customizable, white-label platform reflecting the developer's brand identity
- Fractional sales capabilities for attracting a wider investor pool
- Integrated tools for managing incremental investments and investor relations
- Secure and transparent tracking and analysis of investment performance
- Streamlined investor onboarding process with easy account setup
- Portfolio diversification options for investors across multiple projects
- Technology, commercial, and legal support for platform operation