This platform provides a straightforward software solution for wineries to generate legally compliant EU E-Labels for their wine products. Users can quickly upload analysis data and select ingredients to automatically create the required nutritional information and QR codes. The service ensures long-term online availability of the E-Labels and supports automatic translation for various EU markets.
Funding
$2.2M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
EU Regulation 2021/2117 mandates that wines and aromatized wine products made after December 8, 2023, include a nutrition declaration and ingredient list, creating a compliance challenge for wineries. Traditional labeling methods require significant label redesigns and can be difficult to update, especially when lab results are pending during the printing process. Agencies and printers may soon be overwhelmed, causing delays and potential bottlenecks in label production.
Solution
IMERO provides wineries with a no-code, cloud-based platform, e-label.eu, to generate EU-compliant electronic labels (e-labels) via dynamic QR codes. The platform simplifies compliance by linking a QR code on the wine label to essential product information, including nutritional data, ingredient lists, and recycling details. Wineries can efficiently create and manage e-labels without technical expertise, ensuring labels are always up-to-date and legally compliant. The generated QR codes are dynamic, allowing wineries to update the linked information without reprinting the physical labels, saving time and reducing costs.
Target Audience
The primary target audience includes wineries, winegrowers, and wine agencies seeking a cost-effective and user-friendly solution to comply with EU labeling regulations, as well as agencies and printers looking to offer e-labeling services to their clients.
Features
- No-code platform for creating EU-compliant e-labels for wine and aromatized wine products
- Dynamic QR code generation, enabling real-time updates to product information without reprinting labels
- Automatic calculation of nutritional value tables from standard wine lab reports
- Predefined ingredient selection with easy sorting by quantity
- Automatic translation into all 24 EU languages, with country-specific information based on geolocation
- Compliant with EU Regulation 2021/2117, ensuring adherence to legal requirements for wine labeling
- Collective QR code generation for price lists, ensuring legal compliance across all sales channels
- ERP and webshop integration capabilities for seamless data import
- Option to outsource the entire e-label creation process to IMERO
- Long-term e-label hosting, ensuring labels remain online for at least 10 years