Draft is a marketing company that specializes in content marketing, social media management, and search engine optimization (SEO) to enhance online visibility for businesses. By providing tailored content writing services, Draft helps companies effectively engage their target audience and improve their digital presence.
Funding
$9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many businesses struggle to consistently produce high-quality, engaging content needed to enhance their online presence and attract their target audience. Maintaining a steady flow of fresh content can be time-consuming and resource-intensive, diverting focus from core business activities. This challenge is further compounded by the need for diverse content types optimized for various platforms and marketing channels.
Solution
Draft provides an on-demand content writing service that connects businesses with vetted writers to deliver quality content across various formats, including blog posts, website copy, social media updates, and marketing emails. The platform streamlines the content creation process by offering AI-powered tools for idea generation and brief creation, enabling clients to submit content requests in minutes. Draft matches clients with suitable writers within 24 hours, facilitating collaboration through in-app messaging and offering unlimited revisions to ensure satisfaction. With a focus on human-generated content and plagiarism detection, Draft helps businesses scale their content efforts while maintaining high quality and brand consistency.
Target Audience
Draft primarily serves marketing agencies, SMBs, and enterprise-level businesses seeking to scale their content creation efforts with consistent, high-quality written content.
Features
- Access to a network of over 1,000 vetted writers spanning the US/Canada, UK and AU/NZ
- AI-powered tools for content idea generation, brief building, and article outlining
- In-app messaging and editorial workflows for real-time collaboration with writers
- Uber-style writer ratings to assemble fractional writing teams that understand brand guidelines
- Plagiarism detection using Copyscape to ensure content originality
- AI content detection tool to guarantee 100% human-generated content
- Zapier integration for submitting content requests directly from tools like Asana or Monday
- Option to mark preferred writers for priority access to future content requests