The startup has developed a community-driven collectibles platform that allows users to create and customize unique characters with various traits such as faces, hair, and backgrounds. This platform addresses the need for personalized digital collectibles by providing a diverse selection of imaginative options for users to choose from.
Funding
$54M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Many digital collectible platforms lack deep user engagement beyond initial character creation, leading to decreased long-term interest and community interaction. Users often seek more ways to personalize their avatars and participate in shared experiences with other collectors.
Solution
Doodles offers a platform for users to create, customize, and collect unique digital avatars and related digital and physical collectibles. Through the Stoodio, users can design Doodles characters and acquire digital items, unlocking access to exclusive content and community events. Doodles fosters a participatory ecosystem where collectors can engage with original animations, music videos, and collaborative storytelling initiatives.
Target Audience
The primary audience includes digital art collectors, NFT enthusiasts, and users interested in creating and customizing their own digital avatars within a community-driven entertainment ecosystem.
Features
- Stoodio platform for avatar creation and customization with a variety of traits
- Digital collectibles ("Wearables") acquired through packs, offering event passes and physical item redeemables
- Original content including animations and music videos available on DoodlesTV
- Inkubator program providing grants and RFPs for community-driven projects and events
- $DOOD token to incentivize community participation
- OG Doodles collection providing holders with exclusive access to events and experiences