About Discurv (ex Madeinvote)

The startup operates a market research platform that utilizes digital survey tools and data analytics to streamline the research process. Their services enable clients to efficiently gather customer satisfaction metrics, evaluate new products, and enhance advertising strategies through structured questionnaires and detailed analysis.

```xml <problem> Traditional market research methods often struggle to reach niche, affinity, or geographically specific target audiences, leading to incomplete or biased data. Furthermore, the process of conducting market studies, from design to analysis, can be time-consuming and resource-intensive, hindering agility and speed to insight. </problem> <solution> Discurv provides a market research platform that combines innovative sampling techniques with an AI-enhanced platform to streamline the entire research process. The platform leverages social media sampling to access niche and hard-to-reach audiences, complemented by traditional panel sampling and client database integration. Discurv automates time-consuming tasks, from questionnaire programming to advanced statistical analysis, enabling faster turnaround times and deeper insights. Clients can choose from full-service support from experienced consultants or leverage the self-service platform for agile, independent studies. </solution> <features> - Multi-source sampling: social media, partner panels, and client databases - AI-enhanced platform automating study creation, data collection, and analysis - Advanced data cleaning processes to ensure data accuracy and reliability - Turnkey deliverables including PowerPoint reports, oral presentations, interactive dashboards, and infographics - Statistical analysis tools including preference analysis, penalty analysis, price analysis, and correspondence factor analysis - Brand tracking capabilities to measure brand awareness, image, and marketing campaign effectiveness - GDPR compliance and commitment to protecting personal data </features> <target_audience> Discurv serves research directors, marketing directors, PR & communication directors, strategic planners, and strategy consultants across various industries seeking agile and comprehensive market research solutions. </target_audience> ```

What does Discurv (ex Madeinvote) do?

Where is Discurv (ex Madeinvote) located?

Discurv (ex Madeinvote) is based in Bordeaux, France.

When was Discurv (ex Madeinvote) founded?

Discurv (ex Madeinvote) was founded in 2016.

How much funding has Discurv (ex Madeinvote) raised?

Discurv (ex Madeinvote) has raised 4130000.

Location

Bordeaux, France

Founded

2016

Funding

4130000

Employees

36 employees

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Discurv (ex Madeinvote)

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Executive Summary

discurv.com 3K+

Founded 2016 – Bordeaux, France

Funding

Estimated Funding

$3M+

Team (30+)

No team information available.

Company Description

Problem

Traditional market research methods often struggle to reach niche, affinity, or geographically specific target audiences, leading to incomplete or biased data. Furthermore, the process of conducting market studies, from design to analysis, can be time-consuming and resource-intensive, hindering agility and speed to insight.

Solution

Discurv provides a market research platform that combines innovative sampling techniques with an AI-enhanced platform to streamline the entire research process. The platform leverages social media sampling to access niche and hard-to-reach audiences, complemented by traditional panel sampling and client database integration. Discurv automates time-consuming tasks, from questionnaire programming to advanced statistical analysis, enabling faster turnaround times and deeper insights. Clients can choose from full-service support from experienced consultants or leverage the self-service platform for agile, independent studies.

Features

Multi-source sampling: social media, partner panels, and client databases

AI-enhanced platform automating study creation, data collection, and analysis

Advanced data cleaning processes to ensure data accuracy and reliability

Turnkey deliverables including PowerPoint reports, oral presentations, interactive dashboards, and infographics

Statistical analysis tools including preference analysis, penalty analysis, price analysis, and correspondence factor analysis

Brand tracking capabilities to measure brand awareness, image, and marketing campaign effectiveness

GDPR compliance and commitment to protecting personal data

Target Audience

Discurv serves research directors, marketing directors, PR & communication directors, strategic planners, and strategy consultants across various industries seeking agile and comprehensive market research solutions.