Digmi provides digital tools through tablets and TV screens that enable hairdressers to manage bookings, process payments, and engage clients with entertainment directly from the salon chair. This solution addresses inefficiencies in salon operations by streamlining appointment scheduling and enhancing the customer experience while reducing reliance on paper materials.
Funding
Funding not disclosed
Founders
Product
Problem
Hair salons often face operational inefficiencies due to manual appointment scheduling, fragmented client data, and limited opportunities for in-salon marketing and upselling. Traditional payment processes can also be cumbersome, requiring clients to visit a separate reception area.
Solution
Digmi offers a suite of digital tools accessible via tablets and TV screens, designed to streamline salon operations and enhance the client experience. The platform integrates booking management, client relationship management, in-salon marketing, and payment processing directly at the stylist's chair. By digitizing these processes, Digmi reduces administrative overhead, facilitates targeted product promotion, and enables seamless in-chair transactions. This integrated approach aims to improve efficiency, boost sales, and create a more engaging and modern experience for both stylists and clients.
Target Audience
Digmi primarily targets hair salons and stylists seeking to improve operational efficiency, enhance the client experience, and increase revenue through digital tools.
Features
- **Digmi Marketplace™:** Provides clients with digital magazines, product catalogs, and other entertainment options on a tablet during their appointment.
- **Digmi Marketing™:** Enables salons to display supplier campaigns and promotional content on screens throughout the salon.
- **Digmi Planner™:** Facilitates easy scheduling, client data management, and appointment updates directly from the stylist's chair.
- **Digmi Pay™:** Allows clients to pay for services and products directly from the stylist's chair, eliminating the need for a separate checkout process.
- Seamless integration with existing booking and payment systems.
- Digital client journals for tracking preferences and service history.