DeskSides is a self-service public relations platform that connects small businesses directly with journalists, eliminating the need for traditional PR agencies. For 10% of the cost of a typical PR firm, brands can access a suite of tools to facilitate media relationships and enhance their storytelling efforts.
Funding
$20K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Small businesses often struggle to gain media exposure due to the high costs and complexities associated with traditional public relations agencies. Building relationships with journalists and effectively pitching stories can be time-consuming and require specialized expertise that many startups lack.
Solution
DeskSides is a self-service platform designed to connect small businesses directly with relevant journalists, providing an alternative to expensive PR firms. The platform offers a suite of tools that enable brands to create online profiles, access a database of journalists, respond to media inquiries, and manage their PR efforts. DeskSides streamlines the process of building media relationships and securing coverage, empowering businesses to tell their stories effectively.
Target Audience
The primary target audience is small businesses and startups seeking to increase their media visibility and build relationships with journalists without the expense of traditional PR agencies. Journalists looking for sources.
Features
- Online brand profile creation to showcase company information and key messaging
- Access to a comprehensive database of journalists, filtered by industry and beat
- Instant connectivity with journalists interested in covering relevant stories
- Source request access to respond to media inquiries and provide expert commentary
- PR educational toolkit with resources and guidance on media relations best practices
- Inbound media inquiry management to track and respond to journalist requests
- 24/7 support for technical assistance and platform guidance
- Personalized onboarding to help new users navigate the platform
- Dedicated account manager for strategic PR advice and support
- 1:1 consultations with PR experts for tailored guidance