Depict is a Shopify app that enhances collection page merchandising through a user-friendly drag-and-drop interface, allowing for the integration of multimedia content and real-time data synchronization. It addresses the challenges of bland collection grids and complex merchandising tools by enabling brands to curate visually appealing product displays and streamline sorting processes, resulting in a 25% boost in product discovery.
Funding
$19.9M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
ETGFounders
Product
Problem
Shopify collection pages often present products in a bland, uninspired grid format, making it difficult for brands to showcase their products effectively. Existing merchandising tools can be complex and unintuitive, and the data needed for effective merchandising is often scattered across multiple platforms. This makes it challenging for e-commerce teams to create visually appealing and high-converting collection pages.
Solution
Depict is a Shopify application designed to enhance collection page merchandising through an intuitive drag-and-drop interface. It enables brands to curate visually appealing product displays by integrating multimedia content such as videos and images directly into product grids. The application streamlines sorting processes by combining manual and automated sorting rules based on tags, collections, and real-time data, which syncs instantly to the storefront. Depict empowers e-commerce teams to highlight key products, add content cards, and manage collection pages efficiently, leading to improved product discovery and conversion rates.
Target Audience
The primary target audience is fashion brands and e-commerce teams using Shopify who want to improve product discovery and conversion rates through enhanced collection page merchandising.
Features
- Drag-and-drop interface for easy merchandising and instant preview on mobile and desktop layouts.
- Integration of multimedia content, including videos and images, directly into product grids.
- Ability to highlight specific products by duplicating product cards and customizing default and on-hover images.
- Combination of manual and automated sorting rules based on tags, collections, and dynamic groups.
- Real-time data synchronization to ensure storefront changes are reflected instantly.
- Stock and performance data readily available within the interface.