William Shu
Founder

Deliveroo provides an on‑demand delivery platform that aggregates restaurants, supermarkets, pharmacies and gift shops into a single app, letting urban consumers order a wide range of items by postcode and track the rider in real time. The service includes transparent fee structures, a subscription for free delivery on eligible orders, and promotional discounts, while offering local retailers a logistics network to reach customers quickly.
Funding not disclosed





+4Founder
Founder
Founder
Founder
Consumers often lack convenient, real‑time access to a wide range of food, grocery, pharmacy and gift items from local retailers, especially when they need quick delivery to their doorstep.
Deliveroo operates an on‑demand delivery platform that aggregates restaurants, supermarkets, pharmacies and gift shops into a single app and website. Customers enter their postcode to view available partners, place orders, and track the rider’s progress with live notifications. The service offers flexible rider scheduling, a subscription (Deliveroo Plus) for free delivery on eligible orders, and promotional discounts such as up to 25% off meal deals. Payments are processed at checkout and fees—including delivery, service and small‑order fees—are disclosed before purchase.
Primary customers are urban consumers seeking fast, convenient delivery of meals, everyday essentials, pharmacy products or gifts, as well as local retailers and restaurants that want to reach these customers through a third‑party logistics network.