The startup offers a social media analytics platform that aggregates and interprets data to generate actionable insights on campaign performance trends. This enables clients to evaluate their marketing effectiveness and optimize their social media return on investment through data-driven decision-making.
Funding
$870K raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Marketers often struggle with fragmented data across multiple social media and advertising platforms, making it difficult to gain a unified view of campaign performance. Manually compiling reports from various sources is time-consuming and prone to errors, hindering timely optimization and strategic decision-making.
Solution
Deepdivr is a social media analytics platform that consolidates data from various social media and advertising platforms into customizable dashboards. The platform enables users to visualize and understand their marketing data without requiring technical expertise. By providing a clear overview of performance across platforms, markets, and brands, Deepdivr helps marketers identify areas for optimization and improve campaign ROI. The platform also streamlines reporting by allowing users to download data into PowerPoint or share real-time dashboards, significantly reducing the time spent on manual report creation.
Target Audience
The primary target audience includes marketers, social media managers, and digital marketing agencies who need to monitor, analyze, and report on campaign performance across multiple social media and advertising platforms.
Features
- Customizable dashboards for visualizing social media and Google advertising data
- Integration with multiple ad accounts and platforms for a unified view of performance
- Template library for creating customized reports tailored to different stakeholder needs
- Ability to split and combine data to analyze specific objectives and marketing funnels
- Identification of underperforming areas to optimize campaign spending
- Real-time dashboard sharing and PowerPoint export for streamlined reporting