DealDojo provides an AI‑driven sales readiness platform that lets reps practice live voice role‑plays with virtual buyers built from the company’s own playbooks, battle cards, and pricing docs. The system generates post‑call scorecards with quantitative KPIs and playbook‑aligned feedback, while managers track performance and ramp time through a dashboard integrated with Salesforce.
Funding
Funding not disclosed
Founders
Product
Problem
Sales teams often struggle to provide realistic, scalable practice for reps, relying on manual coaching and static role‑play scripts that do not reflect actual buyer personas or company‑specific playbooks. This limits reps’ ability to develop confidence and proficiency across the full sales cycle.
Solution
DealDojo offers an AI‑driven sales readiness platform that enables reps to engage in live voice role‑plays with virtual prospects generated from the organization’s own playbooks, battle cards, and pricing documents. The system extracts knowledge from uploaded sales materials to ground each AI buyer in the company’s specific messaging and objection handling strategies. After each call, a weighted scorecard delivers quantitative metrics (talk/listen ratio, filler words, etc.) and qualitative coaching tied to the uploaded playbooks. Managers can monitor rep performance, track ramp time, and assign required scenarios through a dashboard that aggregates scorecard trends. Integration with Salesforce streamlines workflow and data synchronization.
Target Audience
Primary customers are B2B sales organizations and revenue operations teams that need scalable, data‑driven coaching for inside sales, enterprise, and SaaS reps.
Features
- Live voice role‑play calls covering cold outreach, discovery, demo, objection handling, and close
- AI‑generated buyer personas customizable by role, industry, personality, and objection profile
- Automatic knowledge extraction from playbooks, battle cards, pricing docs to ground AI prospects and assessments
- Post‑call scorecards with weighted KPIs and playbook‑aligned qualitative feedback
- Manager dashboard for activity tracking, trend analysis, and cohort ramp‑time measurement
- Salesforce integration for seamless data flow and workflow alignment