DataRef is an online platform that provides real-time pricing data and analytics for used industrial machinery, featuring over 675,000 detailed machinery comparisons. It enables auctioneers and machinery dealers to make informed purchasing decisions by offering precise search capabilities and trend reporting based on historical auction results.
Funding
Funding not disclosed
Founders
Product
Problem
Auctioneers and machinery dealers lack readily available, real-time pricing data and analytics for used industrial machinery, making it difficult to make informed purchasing decisions. The absence of precise search capabilities and trend reporting based on historical auction results hinders accurate valuation and market analysis.
Solution
DataRef is a web application that provides pricing data and analytics for used industrial machinery. It enables users to search for specific machines by year, make, and model, and then select items for comparison. The platform offers detailed and list formats for printing results, allowing auctioneers and dealers to access machinery comps. DataRef also provides reporting to follow trends and make informed purchasing decisions in a changing market.
Target Audience
The primary users are auctioneers and machinery dealers who need access to pricing data and analytics for used industrial machinery.
Features
- Dynamic search page for locating specific machinery.
- Detailed machinery comparisons with over 675,000 comps.
- Trend reporting based on historical auction results.
- Web app accessibility for on-demand use.
- Search filters by year, make, and model.
- Support for multiple users within a single account.