Data Appeal Company provides AI-enabled data solutions that integrate geospatial, sentiment, and market intelligence to help businesses make informed decisions and optimize resources. By offering precise insights and proprietary key performance indicators, the company enables organizations to reduce risks and enhance sustainability across various sectors.
Funding
$3.5M raised to dateRaised to date based on public sources. This may differ from the amount the company actually raised and is based only on what is publicly available on the internet.
Founders
Product
Problem
Businesses often struggle to make informed decisions and optimize resource allocation due to the complexity of integrating geospatial data, sentiment analysis, and market intelligence. This lack of integrated insights can lead to increased risks and hinder sustainability efforts across various sectors.
Solution
Data Appeal Company provides AI-powered data solutions that transform complex data into actionable strategies, enabling businesses to make informed decisions and optimize resources. By integrating geospatial, sentiment, and market intelligence, Data Appeal offers precise insights and proprietary key performance indicators (KPIs) to help organizations reduce risks and enhance sustainability. The platform allows users to access geo-spatial, sentiment, and market data on points of interest, territories, or brands, providing valuable insights at a glance. Data Appeal's solutions support decision-making at every stage, from uncovering valuable information to planning investments and measuring results over time, offering both overviews of global territories and detailed analyses of individual points of interest.
Target Audience
The primary target audience includes businesses across various sectors, such as tourism, finance, and retail, seeking to optimize resources, reduce risks, and enhance sustainability through data-driven decision-making.
Features
- AI-driven analysis of geospatial, sentiment, and market data from over 250 million points of interest in 180 countries.
- Proprietary KPIs including Sentiment Score, Travel Barometer, Covid Safety Index, Fair Index, and Potentiality Index.
- D / AI Destinations platform for data visualization and territory intelligence.
- D / AI ESG platform for sustainability scoring of companies and groups.
- D / AI Coach for digital reputation and brand management.
- Data Packs and API connectivity for accessing data in its raw form.
- Sentiment Score analysis divided by department, industry, target market, and period.
- Sustainability Index to assess greenery, ocean contamination, air quality, and socio-economic impact.
- Fair Index to assess brand communication and community perception regarding the 17 Sustainable Development Goals (SDGs).