Magic
Data is Magic is a data strategy consultancy that helps brands and agencies transform overwhelming data into clear, compelling narratives that drive growth. The firm combines deep analytical expertise with storytelling to make data accessible and actionable, enabling clients to prove their brand's value and make confident decisions. Their work has earned a Webby Award for best data visualization.
- Data & Analytics
- Software Only
Funding
Founders
Founder details are not available yet.
Product
Problem
Organizations today are overwhelmed by the sheer volume of data available, finding it confusing and burdensome to manage and decipher. This excess often leads to dysfunctional relationships with data, where it confuses rather than clarifies, and in the wrong hands, can even be used to mislead. The challenge is turning this raw information into a strategic asset rather than a source of paralysis.
Solution
Data is Magic is a data strategy consultancy that helps brands and agencies get the most out of their data by developing powerful, data-led strategies. The company transforms complex data into clear, compelling narratives that drive growth and revive struggling businesses. By combining deep analytical expertise with exceptional storytelling skills, they make data accessible and actionable, enabling clients to prove their brand's value and make informed decisions with confidence. The firm's approach has earned recognition including a Webby Award for best data visualization, and clients consistently praise their ability to make data both understandable and persuasive.
Target Audience
Primary customers are global brands and agencies seeking to leverage data for strategic growth, including consumer electronics, lifestyle apparel, and agribusiness sectors.
Features
- Data-led consulting for global agency and brand partners
- Transformation of complex data into compelling, award-winning narratives
- Strategic insights that spark new growth and revive struggling businesses
- Expertise in data storytelling that makes information accessible and persuasive
- Client-focused approach that turns data into a powerful tool for decision-making
- Specialized segmentation work that clients describe as the best they've seen in their careers