DataHaul Agritech
DataHaul provides a unified digital platform connecting farmers, buyers, suppliers, and financial institutions across Ghana's agricultural value chain through verified commerce, AI-powered market intelligence, and full supply chain traceability. The platform is accessible via five channels—web dashboard, Android app, WhatsApp, USSD, and SMS—ensuring participation even without internet connectivity. Real-time commodity pricing covers 12+ Ghana crops, with escrow-protected payments and QR-code-based produce traceability from farm to export.
- Commerce & Shopping
- Agriculture Technology
- Logistics & Supply Chain
- Artificial Intelligence
- Data & Analytics
- Software Only
- Financial Technology
Funding
Founders
Founder details are not available yet.
Product
Problem
Agricultural value chains in West Africa suffer from fragmented information, unverified trading relationships, and limited access to market intelligence. Farmers lack reliable price data and demand forecasts, while buyers and suppliers struggle to find trusted counterparties, and financial institutions cannot assess risk due to poor traceability and data gaps.
Solution
DataHaul provides a unified digital platform that connects farmers, buyers, suppliers, and financial institutions through verified commerce, AI-powered intelligence, and full supply chain traceability. The platform operates on a self-reinforcing flywheel where every marketplace transaction generates proprietary data that improves AI recommendations, price forecasts, and user briefings, which in turn drives more transactions and better outcomes. Intelligence is embedded across every layer, delivering localized crop recommendations based on soil conditions, climate patterns, and live market demand, plus real-time commodity prices for 12+ Ghana crops. All insights and marketplace functions are accessible through five channels—web dashboard, Android mobile app, WhatsApp, USSD, and SMS—so users can participate with or without internet connectivity.
Target Audience
Primary users are farmers, buyers, suppliers, and financial institutions operating in Ghana's agricultural value chain, including those in rural areas with limited internet connectivity.
Features
- AI-powered crop and market recommendations based on soil conditions, climate patterns, and live demand
- Real-time commodity pricing for 12+ Ghana crops to inform buying and selling decisions
- Daily market briefings tailored to user role and region, delivered via web, app, WhatsApp, USSD, or SMS
- Verified marketplace connecting farmers, buyers, suppliers, and financial institutions, with every supplier vetted
- Escrow-protected payments held securely until delivery is confirmed, protecting buyers and sellers equally
- Full supply chain traceability from farm to final buyer, including QR codes, sustainability scores, and chain-of-custody records for every produce batch
- Multi-channel access including web dashboard, Android app, WhatsApp chat-based access, USSD with zero internet required, and SMS for basic phones
- Proprietary data flywheel where each transaction improves intelligence and platform value