dAirect
dAirect provides an agentic system that makes hotel websites readable and relevant to AI assistants, ensuring properties are recommended when travelers ask AI for accommodation suggestions. The platform combines reverse engineering of AI responses, dynamic Generative Engine Optimization, and an AI marketing engine to position hotels in AI-generated answers. It activates within 24 hours and works with any website, CMS, or booking engine without visual changes.
- Artificial Intelligence
- AI Agents
- Data & Analytics
- Hospitality & Travel Technology
- Marketing Technology
- Software Only
Funding
Founders
Product
Problem
Travelers increasingly use AI assistants instead of search engines to find and book hotels, yet most hotel websites are built for human browsing rather than AI readability. AI systems can only recommend properties they can properly parse and understand, which often leads them to cite aggregators or OTAs instead of official hotel websites, costing hotels direct bookings.
Solution
dAirect provides an agentic system with three proprietary technologies that make hotel properties technically readable and relevant to AI systems. The platform reverse-engineers how AI assistants respond to travel queries, applies dynamic Generative Engine Optimization (GEO) to ensure the property's content is properly structured for AI consumption, and uses an AI marketing engine to proactively position the property in AI-generated answers. The system activates within 24 hours, is compatible with every website, CMS, and booking engine, and requires no visual changes to the existing site. This enables hotels to appear in AI recommendations at the moment travelers make booking decisions.
Target Audience
Primary customers are hoteliers and hospitality businesses seeking to increase direct bookings by appearing in AI assistant recommendations, as well as hospitality marketing professionals managing property visibility across AI-driven channels.
Features
- Reverse Engineering technology that analyzes and learns how AI assistants respond to travel-related queries
- Dynamic GEO that makes property content technically readable and relevant for AI systems
- AI Marketing Engine that proactively positions the property in AI-generated answers that matter
- Activation within 24 hours with no visual changes to the existing hotel website
- Compatible with every website, CMS, and booking engine