CUSTOMIX is a fashion tech company that creates 3D models and NFTs for brands to use in virtual experiences. They provide tools for companies to create immersive experiences that connect physical and digital identities.
Funding
Funding not disclosed
Founders
Product
Problem
Fashion brands face challenges in adapting to the evolving digital landscape, including the need to create engaging virtual experiences, manage digital assets, and connect physical products with virtual identities. Traditional methods of product showcasing and community engagement may not effectively reach Gen Z and Gen Alpha consumers in the metaverse and gaming environments.
Solution
CUSTOMIX provides fashion brands with tools and services to create 3D models and NFTs for use in virtual experiences, bridging the gap between physical and digital identities. The company specializes in developing and implementing experiential technologies that enable brands to showcase their unique identities in the metaverse, gaming, and Web3 environments. CUSTOMIX assists brands in digitalizing their creative process using 3D technology, extending the use of physical products to virtual environments, and creating immersive commerce experiences. They offer solutions for virtual product showcases, virtual events, and AR/VR experiences, helping brands meet the increasing demands of consumers for personalized and engaging brand interactions.
Target Audience
CUSTOMIX primarily serves fashion brands seeking to expand their presence into the digital realm, including the metaverse, gaming platforms, and Web3 environments, to engage with Gen Z and Gen Alpha consumers.
Features
- 3D modeling and digital product creation for fashion items.
- NFT creation and tokenomics strategy for community engagement and ownership.
- Web3 platform development and smart contract implementation.
- Digital wearable creation for gaming and virtual environments.
- In-game brand activation and integration of physical products with digital extensions.
- Virtual environment design for brand experiences, product showcases, and virtual events.
- AR/VR experience development, including virtual try-ons and social media filters.