CustomerXi offers a cloud‑based customer intelligence platform for restaurant operators that aggregates data from POS, loyalty, reservation and delivery systems into unified 360° guest profiles. The solution provides real‑time dashboards, predictive analytics and a drag‑and‑drop segmentation engine, enabling targeted email, SMS and push campaigns with built‑in performance tracking. Native integrations and automated ETL keep data continuously synchronized for multi‑unit operators.
Funding
Funding not disclosed
Founders
Product
Problem
Restaurant operators often manage multiple disconnected systems—POS, loyalty, online ordering, and reservation platforms—resulting in fragmented customer data that hinders accurate segmentation, personalized marketing, and reliable measurement of revenue drivers such as CLV and ad spend impact.
Solution
CustomerXi delivers a cloud‑based customer intelligence platform that ingests data from all restaurant technology touchpoints and consolidates it into a single, 360° customer profile. The platform normalizes and enriches transactional, demographic, and behavioral signals, then surfaces real‑time insights through intuitive dashboards. Predictive analytics identify buying trends and segment affinities, enabling operators to craft targeted promotions and track key performance metrics. Built‑in marketing automation lets teams execute and measure campaigns without leaving the system, while native integrations with leading POS, loyalty, and online ordering solutions ensure continuous data flow.
Target Audience
The primary customers are restaurant owners, multi‑unit operators, and hospitality marketing teams that need a consolidated view of their guests to drive personalized experiences and revenue growth.
Features
- Automated data pipelines that extract, transform, and load (ETL) information from POS, loyalty, reservation, and delivery systems into a unified data lake.
- Real‑time customer dashboards displaying demographic attributes, purchase frequency, average order value, and lifetime value calculations.
- Predictive buying trend models that forecast next‑visit likelihood and menu item preferences for up to 90% of the guest base.
- Segmentation engine with drag‑and‑drop audience builder for affinity groups, churn risk, and high‑value patrons.
- Marketing automation suite supporting email, SMS, and push notifications with campaign performance tracking (open, click, conversion rates).
- Total Market Insights module that benchmarks a restaurant’s performance against regional and national competitors.
- Pre‑built integrations and API connectors for major POS platforms (Toast, Square, Oracle Simphony, NCR Aloha, etc.) and loyalty/online ordering providers.
- Role‑based access control and HIPAA‑compatible encryption for secure data storage and compliance.