CURVA Coach is a mobile strength and conditioning app that builds personalized training programs around each athlete's physical attributes, gender, injuries, and game schedule. The app conducts biweekly check-ins to adjust programming as performance and season demands evolve, giving serious players access to professional-level coaching. It offers a free tier for workout logging and a £14.99/month subscription for the full personalized coaching experience.
- Artificial Intelligence
- Fashion Technology
- Software Only
- Wellness & Fitness Technology
Funding
Founders
Product
Problem
Serious athletes outside the professional ranks typically lack access to a personal strength and conditioning coach, leaving them with generic training plans that ignore their specific physiology, injury history, and competitive schedule. This one-size-fits-all approach often leads to suboptimal performance, increased injury risk, and training that conflicts with match demands.
Solution
CURVA Coach provides a mobile app that functions as a personal S&C coach, building a bespoke training programme from eight individual inputs including height, weight, fitness level, gender, injuries, game schedule, and available equipment. The programme adapts every two weeks through automated check-ins that review progress and adjust training load around the user's fixture list and performance trends. Athletes can also ask the coach directly about managing specific injuries at any time, receiving 24/7 guidance within the app. This approach delivers professional-level programming to anyone who trains with intent, without the cost of hiring a full-time coach.
Target Audience
Primary users are serious athletes from academy level through adult amateur and semi-professional ranks who train with intent and want professional-grade strength and conditioning programming without hiring a full-time coach.
Features
- Personalised programme generation based on eight inputs: physical attributes, gender, injuries, game schedule, training schedule, and available equipment
- Biweekly automated check-ins that review progress and update training loads around the user's competitive calendar
- Built-in injury management guidance that works around existing niggles and provides direct 24/7 answers to injury-related questions
- Sport-specific programming tailored to the demands of the user's sport, such as rugby, rather than generic fitness templates
- Free tier for logging sessions, creating workouts, and tracking lifts, with premium coaching features available by subscription